A Cork Toy Boat For Ages 3 to 78
Daniel Michalik designed some boats out of pure cork and went to a trade show to sell them. He had no buyers
because they didn't understand how they could sell them to their customers. I helped him target an audience and built communication into the packaging. It told the story about what his boats were, why his boats were different, who those boats would be good for and where they could be used.
because they didn't understand how they could sell them to their customers. I helped him target an audience and built communication into the packaging. It told the story about what his boats were, why his boats were different, who those boats would be good for and where they could be used.
